€50.00 Fixed
We're seeking a senior strategist to refine our offer, positioning, and pricing with a clear focus on conversion. The project involves crafting compelling messaging frameworks that resonate with our ICP, ensuring each aspect of our value proposition is clear and effective. Part of an ongoing growth push we’re scaling up.
Key responsibilities include:
- Developing a clear value proposition that aligns with our core offerings and differentiates us in the market.
- Creating pricing strategies and packaging that maximise perceived value and conversion.
- Ensuring consistency in messaging across channels, leveraging industry insights and audience data.
- Advising on bonuses and guarantees to sweeten the offer and increase customer commitment.
- Collaborating with the team to align the messaging with overall business objectives.
This project is vital as we prepare to launch a new campaign. The client is a fintech startup in London. The role requires an analytical mindset to interpret data and translate it into actionable insights. Candidates must demonstrate a track record of enhancing conversion through strategic offer positioning. Expect a collaborative environment with feedback loops for iterative improvements. This role is crucial to our next growth phase as we position ourselves more aggressively in the market.
- Estonia
- Proposal: 0
- Less than 3 month
