100+
Total Earned
Available for Work
About Me
I help brands sharpen their value proposition, craft clear positioning, and optimise offers for better conversion and revenue. Experience running ICP workshops, building market research, and designing messaging frameworks that turn features into real outcomes. Practical approach: focus on what drives actual purchase decisions, not just theory.
€
4
Order Completed
0
Active Orders
Work experience
Offer & Messaging Strategist
Freelance
- Duration Jan 1, 2019 - Oct 1, 2021
- Location Bulgaria
Junior Marketing Consultant
BrandLift Partners
- Duration Jul 1, 2018 - Dec 1, 2018
- Location Bulgaria
Education
Computer Science
Sofia University St. Kliment Ohridski
- Degree Bachelor of Business Administration
- From-To Feb 28, 2016 - Dec 3, 2016
Skills
- Offer Strategy
- Value Proposition Development
- Positioning
- Messaging Framework
- ICP Definition
- Persona Research
- Pricing Strategy
- Competitive Research
- Differentiation
- Sales Page Messaging