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About Me
Focused on increasing conversions through clear copy, structured layouts, and data-backed testing. I help brands turn more clicks into leads or sales by identifying friction points and refining messaging. Experienced with A/B testing, heatmap analysis, and mobile CRO for e-commerce and SaaS.
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Work experience
CRO Specialist
Landing Optimise Studio
- Duration Mar 1, 2019 - Nov 1, 2022
- Location North Macedonia
Conversion Copywriter & UX Consultant
Freelance
- Duration Dec 1, 2022 - Jan 1, 2026
- Location North Macedonia
Education
Computer Science
Ss. Cyril and Methodius University in Skopje
- Degree BA in Marketing
- From-To Feb 28, 2016 - Dec 3, 2016
Skills
- Landing Page Copywriting
- Conversion Rate Optimization
- A/B Testing
- Wireframing
- CRO Audit
- Benefit-Driven Copy
- CTA Optimization
- Heatmap Analysis
- Mobile UX Optimization
- Friction Point Identification