10+
Total Earned
Available for Work
About Me
I help brands clarify their value proposition, develop sharp offer positioning, and craft messaging that drives conversion. My process combines ICP research, competitive analysis, and structured offer testing to reveal what actually moves the needle. If you need more persuasive sales copy or a differentiated offer, I’ll map out what sets you apart and translate features into outcomes.
€
1
Order Completed
1
Active Orders
Work experience
Offer Strategist
Insight Narrative Studio
- Duration May 1, 2018 - Sep 1, 2022
- Location Malta
Messaging & Positioning Consultant
Freelance
- Duration Oct 1, 2022 - Sep 1, 2023
- Location Malta
Education
Computer Science
University of Malta
- Degree Bachelor of Commerce in Marketing
- From-To May 20, 2013 - Nov 20, 2013
Skills
- Offer Strategy
- Value Proposition Development
- Positioning
- Messaging Framework
- ICP Definition
- Persona Research
- Pricing Strategy
- Competitive Research
- Offer Audit
- Sales Page Messaging